Éléphant Bleu - Dautriat

This innovative solution allowed us to optimize client comfort, rain or shine, and it has added a modern touch to our car wash centers.

Pascal Dautriat
Eléphant Bleu Franchise

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About the company

The Hypromat Group, an early innovator in high-pressure car washes, is now present in 10 countries in Europe and Morocco. Its brand, Eléphant Bleu, has become the uncontested leader in car wash centers, with more than 850 centers in Europe.

Context and objective

Pascal Dautriat, who has had an Eléphant Bleu franchise since 1994, came to learn of Texabri by chance, after talking with franchise colleagues who had collected documentation and photos of shelters installed for businesses other than car wash centers.

From 1995 to 1998, as a member of the brand committee, he played a review role in the axes of innovation for Eléphant Bleu car wash centers. Whether technical or sales-related, the focus is always on business development. Looking for a stretch fabric shelter manufacturer to install covered structures over vacuuming areas; two potential partners were identified and selected, including Texabri and its offer of a shelter for the car wash station.

Proposed solution

Modules measuring 8 m x 6 m, with the company logo, with the primary objective being to ensure the cover of the drying areas.

  • Blue steel posts.
  • A white fabric with the Eléphant Bleu logo.
  • Lighting in order to allow the permanent use of the equipment
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In the client's words

We preferred to use Texabri, since the members of their team seemed more ready to listen, in particular with regard to the creation of customized shelters. We had a very specific request.

This innovative solution allowed us to optimize client comfort, rain or shine, and it has added a modern touch to our car wash centers. We found the design of the metal/textile shelters proposed by Texabri to be very elegant and thus perfectly integrated into the environment of our car wash centers. Our test was largely successful, since many members of the network have followed our direction and today we see Texabri shelters at multiple Eléphant Bleu wash centers and at those of the competition. Our initiative helped develop our product and increased its notoriety at car wash centers.

Pascal Dautriat – Eléphant Bleu

Result

Car washes
 
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Phone
04 74 78 46 24